Top 5 Photo and Video Apps in Kenya Q2 2024

In Q2 2024, the top 5 photo and video apps on a unified platform in Kenya demonstrated diverse trends in weekly downloads, revenue, and active users. Here's a closer look at their performance:

YouTube: Watch, Listen, Stream experienced a steady increase in weekly revenue, peaking at around $3.3K in early May. Weekly downloads fluctuated, with a notable rise to 17.6K in the final week of June. Active user engagement remained robust, increasing from 1M to approximately 1.08M throughout the quarter.

Google Photos: Backup & Edit saw consistent weekly revenue, reaching a high of $1.4K at the end of June. Weekly downloads showed growth, peaking at 14.2K in early May, while active users varied slightly, ending the quarter at around 5.6M.

Instagram had a mixed quarter. Weekly revenue peaked at $1.8K in early May. Downloads initially declined but surged dramatically to 161K in the final week of June. Active users consistently hovered around 3.7M by the end of the quarter.

Canva: Design, Art & AI Editor maintained steady weekly revenue, peaking at $1.4K in mid-June. Downloads spiked to 13.3K in late May, while active users peaked at approximately 109K during the same period.

Snapchat showed varied revenue trends, reaching $690 in the final week of June. Downloads fluctuated, with a significant increase to nearly 49K at the end of June. Active users grew from 2.2M to 2.2M throughout the quarter.

These insights, sourced from Sensor Tower, provide a snapshot of the dynamic performance of leading photo and video apps in Kenya. For more detailed analytics and trends, visit Sensor Tower.